Events Officer, Student Minds Cambridge (2018-2019)
I am proud of my time as an Events Officer for Student Minds Cambridge. Students can struggle with the intense pressure of academic life. Although I cannot offer professional mental health support, I wanted to devise fun events that students could look forward to.
My favourite of these events was puppy therapy 🐶, which was just as amazing as it sounds. The event was held in May 2019 at the Cambridge Union Society.
In preparation for the event, I liaised with the charity Pets as Therapy, inviting them over for the afternoon. This required several months of emailing, reaching out to venues, and being hands-on in setting up and clearing up the event on the day itself.
Social media is the most interactive vehicle for marketing events. I knew I had to make the most of Facebook to advertise our gorgeous puppies. To stand out amongst the masses on online information, I commissioned a stunning event header, adorable enough to stand out.
And it was the high level of interest that mattered the most. Putting an event out on social media is all good and well – but the hundreds of people that clicked ‘interested’, and the numerous excitement-laden comments, allowed me to gauge the successful performance of the marketing event.
I managed numbers by coordinating a Doodle poll. Sign-ups for the event quickly reached full capacity (120 people), and the event itself was a fabulous way for hardworking and frazzled students to unwind.